
4680.life
Web and iOS toolI started by copying the competition instead of inventing, to find out whether the market existed before spending. That is the same caution I apply to your budget.
Site live since August 2026, iOS app in closed testing. The product keeps evolving on what the usage numbers show.
A simple object: a grid showing a whole life at a glance. The bet was not technical, it was commercial: does anyone pay for this, when several competitors already exist and one of the biggest had just left the market.
The website first, with a printable poster to sell, then the video campaigns. The iOS app only afterwards, once the channel was proven. No server, no account: your data stays on your device.
Instagram and TikTok, in short video. The arithmetic was simple: an iOS app allows about a dozen distribution attempts in three months, short video several dozen. I started with the channel that allowed the most attempts.
Two things. First an original product: I deliberately looked like the competition, to test demand before inventing anything. Then the app itself: the code repository was deliberately left empty for two weeks while I tested acquisition. The Git history proves it better than I can. And I forbade myself from solving only my own problem. The later versions come from real usage statistics, not from my opinion about what would be nice.





The same reflex, on your problem.
Got a process eating your hours, or an internal tool to build? Twenty minutes, no strings attached.



